Chris Fruci

Small Business | Marketing | Music | Parenting

Connect on LinkedIn or follow me on Goodreads

About

I live in Denver with my beautiful wife and two sons. We spend a lot of time outside in our backyard and on walks around the neighborhood. We laugh a lot. We're joyful and blessed.

I've had a winding, yet fulfilling career. After graduating from Vanderbilt in 2013, I worked as a grant writer at a grantwriting agency. I joined the DaVita "Village" in 2015 as a corporate strategy analyst. Our team was full of thoughtful, intelligent, and kind people. I grew a lot personally and professionally. And we had a lot of fun.

I left DaVita in 2018 and returned to writing, this time supporting for-profit businesses as a freelance copywriter. Within two years, I was supporting 10-12 businesses across a number of industries. I grew into a content strategist and marketing generalist who specializes in supporting startups and SMBs.

Music

Between 2009-2014, I played in a progressive rock band called Archive Nights. Our Clock Ocean - EP holds a special place in my heart. Check it out here. Every once in awhile, I'll listen to this album and get emotional. Songs like "Why I" and "Clock Ocean" feel like they were gifted to us.


Archive Nights broke up in early 2015. I started another project, Compass + Cavern, with two other band members from Archive Nights. Over the next 7 years, we took risks and became better performers. We learned how to run a business and make a creative endeavor profitable. I'm so proud of what we accomplished.


We fought hard through COVID, got married to our spouses, and became parents. In 2025, shortly after releasing our full-length album, Shift, we decided to go on an indefinite hiatus. We're still performing together in a rock Disney cover band called The Man Cubs with three other close friends. It's a thrill.

Skills

  • Semrush
  • Ahrefs
  • Google Search Console
  • Google Analytics
  • HTML, CSS, JS, and React
  • Premiere Pro
  • Photoshop
  • Canva
  • HubSpot
  • Pardot
  • Mailchimp
  • Webflow
  • Wordpress
  • Wix
  • Weebly
  • Squarespace
  • ChatGPT
  • AWS Solutions Architect
  • AWS Certified Developer

Resume

Vanderbilt University, BA, GPA: 3.8 (2013)

Future Forest Studio, Operations, July 2025-present

BombBomb, Content Strategy Lead, Oct 2024-July 2025

  • Content strategy and execution: distilled 120+ outdated blogs down to 30 SEO-optimized posts
  • Directed external copywriters and graphic designers to produce high-value assets and lead magnets
  • Led nurture email strategy targeting 100K+ prospects, improving engagement and pipeline contribution
  • Redesigned support content experience (custom HTML + CSS)
  • Developed and executed paid and organic social strategies aligned to demand gen goals
  • Oversaw SEO improvements across web and video content in collaboration with external consultant
  • Product launch strategy and execution, including video filming and editing for ads and nurtures

Content marketing consultant, July 2022-Oct 2024

  • Developed social media strategies and authored executive ghostwritten content for early-stage founders to elevate brand voice and investor visibility
  • Managed website strategy, SEO implementation, backlink acquisition, and ongoing content updates for 8 clients, driving improvements in search rankings and lead conversion
  • Led grant writing and application strategy for startup accelerator programs and early-stage funding, contributing to successful awards and program placements
  • Collaborated with early-stage founder to design and launch tailored automated email sequences that drove new customer activation and early retention

Freelance content writer, April 2018-July 2022

  • Built and scaled a top-rated freelance content business on Upwork, earning a 100% job success score across 50+ projects with startups and growth-stage companies
  • Produced 500K+ words of high-impact marketing content, including thought leadership, sales enablement, newsletters, eBooks, and whitepapers to support demand gen and brand growth

DaVita, Sr. Corporate Strategy Analyst, Sept 2015-April 2018

  • Competitive analysis and due diligence for multi-billion dollar M&A targets
  • Complex financial modeling to evaluate large-scale divestitures
  • High-visibility slide deck building for mid-management and executive leaders
  • In-depth research and prioritization of international dialysis opportunity